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I've been a strategic marketer for over 20 years, sitting on both the client side and agency side of the desk.
My writing goes back a bit further to my high school years (we won't say how long ago that was!) when I won an award for creating a poem about school spirit. After all these years, I still can recite that poem! My passion for words snowballed from there.
Since then, I have published multiple blogs, white papers, and authored numerous byline articles for publications such as Sports Business Journal, Direct Magazine, DM News, and CRM Marketplace. My published work also appears in the marketing curriculum at the University of Central Florida – College of Business Administration as well as the text book: Understanding Instructional Modeling: Theories and Practices, Robert Zheng, Baylor University, 2007.
Hi! My name is Vicki James. I have many passions in life, but ranking in my Top 5 are Marketing, Writing, and Pets (dogs and cats to be specific).
In 2016, I formed MFP Enterprises to manage a series of children's books I was creating, "The Adventures of Mr. Fluffypaws." As fate would have it, opportunities to help businesses and brands with their marketing plans and content creation started coming my way more frequently and has since become the focus of my business. I feel exceedingly blessed to be able to make a living doing the things I love so much. It is fulfilling. It is energizing. And the passion is apparent in every piece of work created by MFP Enterprises.
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